Monday, 7 January 2013

Creating Landing Pages that Generate New Business

SMEs often overlook landing pages as an effective tool with 44% of clicks for B2B companies directing to a business homepage instead of specifically designed landing page. When these pages are designed properly they can capture vital visitor information such as name, email, and phone number. Add People offer 7 tips for SMEs to create landing pages that generate new business.

Friday, 4 January 2013

SMEs need to develop 3 key strategies in order to get the most from their local campaigns

Google places have seen great results for SMEs who are targeting locally but this alone is not enough. Consumers are becoming increasingly more social media savvy and are using it to communicate with businesses around them especial since the introduction of the smartphone. Add People advise SMEs to utilise social, local and mobile strategies if they wish to obtain success locally